In a major achievement, the INSIDENE media house received the prestigious Silver Play Button award from YouTube. The award was formally presented on Thursday.
YouTube Creator Awards, commonly known as YouTube Play Buttons, are a series of gifts from YouTube that aim to recognize its most popular channels. They are based on a channel's subscriber count but are offered at the sole discretion of YouTube. Each channel is reviewed before an award is issued, to ensure that the channel follows the YouTube community guidelines.YouTube reserves the right to refuse to hand out a Creator Award, which it has done to select channels with horror or political content as well as various critics.
The Silver Creator Award, for channels that reach or surpass 100,000 subscribers. The old version was made of nickel-plated cupronickel alloy.The new version (as of March 1, 2017) is 92% nickel, 5% carbon and 2.5% zinc, with traces of other metals. In March 2018, the look of the Silver Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.Channels at this level are also eligible to apply for a digital verification badge.
It may be mentioned that the INSIDENE was formally launched on 26 January 2017. Powered by a robust team of journalists and citizen reporters spread across the region, INSIDENE is led by leading journalists who have worked tirelessly in leading regional and national news network to ensure Northeast gets the due respect it deserves.
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