29 Oct,2023
Rolex produces almost every component of their watches in-house, from the movement to the case, dials, and even the screws.
Rolex's Oyster case, introduced in 1926, is known for its water-resistant design, thanks to a patented system that screws the case back and crown tightly.
Rolex watches use self-winding movements, often called "Perpetual" movements, which harness kinetic energy to keep the watch running.
Rolex tests its movements for accuracy and quality, and most Rolex watches are certified as chronometers by COSC (Swiss Official Chronometer Testing Institute).
Rolex uses their proprietary Parachrom hairspring in many movements, which is highly resistant to magnetic fields and temperature changes.
Many Rolex watches feature a date window with a Cyclops lens for easy reading, which is now an iconic Rolex design element.
Rolex introduced ceramic bezels (Cerachrom) to enhance resistance to scratches and fading due to UV rays.
The Oyster bracelet, with its three-piece links, is both comfortable and robust, providing a secure fit.
Rolex offers professional watches such as the Submariner, GMT-Master, and Explorer, known for their durability and functionality.
Rolex has a rich history of association with explorers, athletes, and celebrities, contributing to its status as a symbol of success and luxury.